How to Build an Amazon Clone in 2022 | A Comprehensive Guide

If you have an out-of-the-box idea for a multivendor eCommerce business and thus wanted to know how to build an Amazon clone app – you are at the right place! 

In 2021, the estimated global retail e-commerce sales were USD 4.9 trillion, which is only expected to grow to USD 7.4 trillion by 2025. In the same year, Amazon generated $470 billion in revenue, making it the third largest company in the world by revenue.

These are some extraordinary numbers for many entrepreneurs like you to launch a similar business. This blog offers a step-by-step guide to building a multivendor eCommerce app like Amazon.

Now, before you start on that, here’s why this is a great time to start an eCommerce business.

Amazon Marketplace – Key Statistics

  • Amazon generated $470 billion in revenue, making it the third largest company in the world by revenue.
  • With a 37.6% increase in revenue in 2020, Amazon is the third largest public company by revenue in the world, behind Walmart and China’s State Grid.

amazon quarterly revenue

Business of Apps

  • From USD 172 billion in 2015 to $1.6 trillion in 2022, Amazon witnessed exponential growth in valuation. 
  • With 150 million prime subscribers and a 40% market share, Amazon is way ahead of its competitors in the US eCommerce market.
  • Mobile eCommerce was responsible for 53% of worldwide eCommerce sales. It accounted for 7.3% of collective retail sales in the US.ecom app sales in US

Business of Apps

17 Steps to Create an Amazon Clone App

An app makes all the difference in whether a customer likes your services or not. From easy navigation and intuitive UX/UI to app/website speed to products & services, every tiny detail matters. Here’s how to create a competitive Amazon clone app. 

Planning & Market Research

Before you get to the eCommerce app development part, you should ask a few questions to yourself. Questions like,

  • Why start a multivendor eCommerce app like Amazon?
  • What products and services will you be providing to customers?
  • Who is your target audience?
  • Where will you be providing your services initially?
  • How are you going to make money off this business?
  • How would you set the product prices?
  • Who will manage the delivery of your products – retailers or some third party?

This will give you a clear vision of your eCommerce business.

Competitor Analysis

Now that you have a clear understanding of why you want to enter the eCommerce business, take a thorough look at your competitor’s services. Study why they are the go-to online stores for your target audience. Try to find loopholes in their business model. How are they marketing their products and services?

Note: You don’t necessarily need to copy their business model. Instead, take reference from it.

Know How to Run an eCommerce Business Successfully

A major part of Amazon app development is knowing that you have to deal with customers. Like, from customer service, product returns, and product availability management to ensuring product & service standards, you will have to deal with people. So, to avoid inconvenience, you must create a system that allows you to better negotiate with people, especially customers.

Similarly, you must have a good understanding of shipping aspects like locations, distance, weight, and other aspects.

Select an eCommerce Model that Caters to all Customers

When developing an Amazon clone app, you will be catering to different types of customers. However, it’s possible that some third-party sellers might be selling to a B2B audience, while others to B2B.

You must ensure that the business model you choose should be customizable for various groups of suppliers, including shipping and payment methods. 

Decide on the Revenue Model

Amazon clone app revenue model will be the same whether you want to know how to make a website like Amazon or an app. Here are some go-to ways to earn money off your services.

  • Commission on Product Sales

Whether it’s Amazon, Walmart, Alibaba, or Etsy, every eCommerce takes a small fee on the sale of each product from the vendor.

  • Subscription Purchase

You can charge vendors for listing their products on the platform. 

  • Advertisement Commission

Being a marketplace owner, you can also charge an advertisement fee for all the sponsored products featured on top of the search queries.   

  • Payment Processing Charges

Alternatively, you can charge a payment processing fee for each transaction on the platform.

  • Logistics & Shipping Fee

You can charge a fee for all logistics & shipping-related services offered to vendors.  

Finalize Prerequisites

Make a shortlist of all the things you need before the app design and development start on a full scale. Not only this will save you a ton of time but will give you clarity of the whole process.

Design the Application

Once you are done with the prerequisites for an eCommerce marketplace like Amazon, you can start working on the visual aspect of your application. It also includes the UX/UI design of the application. 

Build a Prototype App

A prototype app is a great initial start to eCommerce app development. Moreover, it gives you an insight into the look and feel of the final product. It includes rapid testing of the prototype with real users. Further, the developers use their feedback to improve the application.

One of the positives of building a prototype is that it’s cheap and doesn’t require a lot of coding as the final product.  


Whether you create a website like Amazon or a mobile application, testing is an important part of quality assurance. Moreover, it helps to improve the quality and performance of the system and check whether it’s working on both IOS and Android devices.  

Launch your App

Before you could launch a multivendor eCommerce app like Amazon a lot of testing, correcting loopholes, and debugging goes into improving the final product. 

Optimize the App for Search Engines

App optimization is an effective way to rank among other competitors. You should optimize your app’s SEO using keywords, backlinks, title tags, etc. In addition, customer reviews and the number of downloads also help in improving app SEO.

Promote and Market your eCommerce App

An organic search may not be that easy when you first launch your application. Blogging, video content creation, social media marketing, and answering quora threads are some go-to marketing strategies to promote your app.

Final Thoughts

Even when you have a unique and exceptional idea for starting an eCommerce business, the market is already full of Amazon-like eCommerce services. So, you must offer better services than the existing market players. 

Now, to better serve your customers, you need an eCommerce app that serves them efficiently. And you don’t need to be an app developer to begin this endeavor. Simply outsource your services to an app development ninjas of Code Brew! 

Our expert team has a great record of creating apps for various industries like social media, on-demand ride-sharing, online food delivery, e-commerce app, online education, healthcare, and so on! 

Looking to build an advanced-feature-loaded eCommerce App like Amazon? Contact Code Brew today and get a free demo!

September 8, 2022



Recent Posts

Let’s Build Your Dream App!

Let’s Build Your Dream App!

Get In Touch
Join, Sell & Earn

Explore Our Partnership Program to Sell
Our Fully Customized Tech Solution To Your Clients.

Partner With Us!

Wait! Looking for Right Technology Partner For Your Business Growth?

It's Time To Convert Your Business Idea Into Success!

Get Free Consultation From Top Industry Experts:
I would like to keep it to myself